cageymaru
Fully [H]
- Joined
- Apr 10, 2003
- Messages
- 21,912
Darren Palmer, Ford Team Edison Global Product Development Director, has written a blog post about the challenges of developing "16 new electric vehicle models within a global portfolio of 40 electrified vehicles through 2022." He discusses how his team has been given the freedom to "operate in a completely different way." The members of the various teams come together in meetings and it is normal to have the marketing and charging teams sharing the same meeting space to better collaborate. And of course they released the first image of their vision.
The electric vehicle market overall is accelerating at an exponential rate, with each individual market presenting its own unique challenges. It's an exciting time to be bringing forward a winning portfolio of electrified vehicles. My team and I are both proud of and energized by the company's $11 billion investment to bring 16 fully electric vehicles within a global portfolio of 40 electrified vehicles through 2022. All of us here have unknowingly prepared for this our entire careers.
The electric vehicle market overall is accelerating at an exponential rate, with each individual market presenting its own unique challenges. It's an exciting time to be bringing forward a winning portfolio of electrified vehicles. My team and I are both proud of and energized by the company's $11 billion investment to bring 16 fully electric vehicles within a global portfolio of 40 electrified vehicles through 2022. All of us here have unknowingly prepared for this our entire careers.