Ballistix always rang like a low tier wannabe. It was never a name instilling confidence.
I don't see it that way. When you have brands and names like HyperX, G.Skill, Ripjaws, etc. Ballistix didn't sound out of place. I honestly don't care, Crucial isn't going away and I doubt Micron will stop making good RAM. I do recall reading some years back that Ballistix was supposed to go the way of HyperX and spin off into a larger gaming focused company much like Kingston did with HyperX. Guess that never happened.