I like that I have never known a bad corsair product. Despite this fact, they still invest a lot of money into providing excellent customer service. Now that Corsair has expanded into multiple markets (memory, power supplies, cases, audio, and cooling), the only way I can describe their niche is that they specialize in quality engineering and craftsmanship.
Corsair is the reason we take "extra features" for granted.
Or, maybe something like:
Corsair. Where "special" is just the "norm".
My original post was something like:
The name "Corsair" is normally associated with Pirates but its origin means "course", as in a journey.
While they may have branched out and diversified their lineup of products, I like to think they've never really waivered from the course the company originally set back in the mid 90's to provide kick-ass memory.
Build Quality is excellent, and has always been so.
Performance has been top notch for as long as I can remember.
They never rest; they never stop innovating and improving.
They always pay attention to the little things other companies forget.
I don't buy parts and slap them together hoping everything works when I hit the button. I build a "system". I look at each piece of equipment individually to see not only how well it functions, but how well it functions with other pieces of equipment I'm considering. They do the same. With Corsair; It just works together like it should
I've seen posts on forums about how power supplies on the bottom of a case can't reach the 4/8pin 12v connector on the motherboard when you're routing cables cleanly. Corsair pays attention to this little detail and includes the extensions necessary to make the connection.
I've seen many posts about how people buy an SSD and then complain that their case, a $50 special including power supply, didn't include 2.5" drive mounts. Even in Corsair's value line, they remember the little things like this so they made their HDD mounts in the Carbide 400R work with both 3.5" and 2.5" drives.
They continually look for ways to innovate and improve. Look at the Corsair Link as an example. The entire system can be set up with performance profiles so your noisy, balls-to-the-wall benching system can be made nearly silent just by loading a new profile.
It's stuff like that which ensures I'm a repeat customer.
I have corsair memory in my current build, it's always been fast and issue free. In my next build I am planning on putting a Corsair H100 cooler in whenever I get enough money for the whole system. I'd love to get a jumpstart on the set.
Corsair is a great brand, and I'm proud to have it in my machine.