Footwear engineer Chris Bellamy will take on the Boston Marathon this Monday wearing a pair of 3D-printed flip-flops. The flip-flops are made by a company called Wiivv (pronounced weave
) that is preparing to launch a full line of custom built sandals this spring. The sandals use an app for iOS or Android to measure 200 points on your feet to create a contour map to then 3D-print the sandals from.
While this may be the strangest news I've posted this week, watching someone try to run a 26 mile marathon in a pair of $130+ 3D-printed flip-flops may be just the hilarity my Mondays usually need.
“We spent many sleepless nights driving fairly radical innovations in design and materials, and optimizing for biomechanics and comfort. So I am not worried at all about going the full 26.2 miles,” Bellamy says in a press release announcing his Boston Marathon run. “We’ve reengineered every part of the traditional flip-flop to design the most comfortable, optimized sandal ever created, and I’ve had this marathon in the back of my mind through every decision we made,” he added.
While this may be the strangest news I've posted this week, watching someone try to run a 26 mile marathon in a pair of $130+ 3D-printed flip-flops may be just the hilarity my Mondays usually need.
“We spent many sleepless nights driving fairly radical innovations in design and materials, and optimizing for biomechanics and comfort. So I am not worried at all about going the full 26.2 miles,” Bellamy says in a press release announcing his Boston Marathon run. “We’ve reengineered every part of the traditional flip-flop to design the most comfortable, optimized sandal ever created, and I’ve had this marathon in the back of my mind through every decision we made,” he added.